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Research Seminar BRU-Iscte – Cláudia Simões

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Research Seminar BRU-Iscte – Cláudia Simões

March 23, 2023 @ 4:00 pm — 6:15 pm

Speaker: Cláudia Simões from the Universidade do Minho

Title: Insights into Customer Experience:  an analysis of Smooth versus Sticky Journeys

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