Gonçalo Coelho de Carvalho, holder of a Doctorate in Business Administration (DBA) from BRU-Iscte, has been appointed as the new Commercial and Marketing Director of Adico, Portugal’s oldest metal furniture company and one of the oldest in Europe.

With extensive knowledge in business management and solid industry experience, Gonçalo Carvalho brings a strategic and innovative vision to Adico. His doctoral thesis, defended in 2020, focused on dynamic capabilities in the chemical industry, demonstrating his ability to identify opportunities and develop innovative solutions, even in complex and highly competitive markets.

According to our graduate Gonçalo Coelho de Carvalho, he is “very excited about this new challenge. Being a brand with over 100 years of history and a global presence, it will be extremely challenging to contribute to its continued recognition, strengthening, and growth. I am confident that, with the talented Adico team, we will achieve great success.”