The Ciência 2017 event was held from 3rd to 5th July 2017 at the Lisbon Congress Center in Belém. The event had more than 4,000 registered participants with about 400 communications by researchers who presented the results of their scientific work, 700 posters of PhD students and dozens of projects demonstrations.
The event was organized with the intention to promote a broad debate on the main themes and challenges of the scientific work, bringing together researchers, politicians and members of the society in general.
The Ciência 2017 event was supported by the Ministry of Science, Technology and Higher Education and was organized by the Foundation for Science and Technology (FCT) in collaboration with Ciência Viva – National Agency for Scientific and Technological Culture and the Parliamentary Commission for Education and Science.
The BRU-Iscte was represented by the two oral presentations of our researchers and two poster presentations of our final year PhD students.
The BRU-Iscte researchers who presented their work through the oral presentations were:
- Helena Isidro from the Financial and Management Accounting Group at BRU-Iscte, with the presentation “Financial reporting around the world”
- Daniela Langaro from the Marketing group at BRU-Iscte with the presentation “The effects of Social Networking Sites on Brand Benevolence”.
The final year PhD students in Management with the specialization in Marketing, who have presented their research with the poster presentation, were:
- Ricardo Bilro, with the poster presentation “Drivers of customer-brand engagement in a digital marketing era”
- Helena Rodrigues, with the poster presentation “A Scoping Review: Exploring the World of Medical and Wellness Tourism”.
