Sandra Loureiro, a researcher from the Marketing group at BRU-Iscte, was invited to present a lecture at a research seminar held at the School of Advanced Studies Sant’Anna in Pisa, Italy, on September 10,2024.
Her presentation, titled “Unveiling the Future: Insights on the Trends and Directions in Sustainability Branding,” explored the latest developments and future directions in sustainability branding practices. The lecture provided a platform for the exchange of ideas among researchers and fostered the development of potential international partnerships.
The School of Advanced Studies Sant’Anna is a renowned research institution known for its focus on diverse fields, including marketing, business, and technology.
